Why Brand Strategy is Important
Differentiate Your Solutions from Your Competition
Branding plays an important role in your launch by defining the company’s identity. That includes creating a distinct visual style and communicating the company’s mission, values, and culture to potential customers.
Branding also helps to differentiate your company from its competitors and builds trust and loyalty with customers.
Capabilities
Takeaways
0.5s
First Impressions Matter
It takes 0.5 seconds for people to form an opinion about your website. (8ways, 2019)
33%
Consistency Counts
Consistent presentation of a brand is seen to increase revenue by 33%. (Lucidpress, 2019)
77%
Brand Bias
77% of B2B marketers say branding is crucial for growth. (Circle Research, 2019)
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